About Us
In 2022, a pivotal partnership was forged between Mr. Mark and Mr. Ali, driven by a strategic vision to combine their expertise and passion for offroading.
Together, Mr.Mark and Mr.Ali share a core belief in fostering long-term client relationships built on trust and satisfaction. They are committed to ensuring that every customer derives ultimate pleasure from the usage of their vehicles, underscoring our company's dedication to excellence and customer-centric service.
At Radical Custom we blend decades of experience with a passion for offroading, As passionate off-road enthusiasts ourselves, we understand the thrill of exploring the unknown. Count on us for expert advice on off-road gear, overlanding essentials, and outfitting your vehicle for any adventure.
Our Team
We’re led by a team who is always thinking, always creating, and always pushing forward.
Mark
Founder & CEO
Mr. Mark brings unparalleled expertise and passion to our team. His specialization in off-road and overlanding, coupled with a robust engineering background, enables him to take a methodical approach to problem-solving, consistently identifying and addressing root causes with precision. Mr. Mark's deep knowledge and hands-on experience make him an invaluable asset, driving our team to excellence in off-roading adventures.
Ali
Partner
Meet Mr. Ali, a partner of Radical Custom, bringing over 25 years of invaluable experience in product sales, management, and pragmatic problem-solving within the dynamic market of Dubai. With a proven track record in navigating the complexities of product development and customer satisfaction, Mr. Ali's expertise is instrumental in driving Radical Custom's commitment to innovation and excellence.
Elvira
Showroom Manager
Meet Ms. Elvira, with over 6 years of dedicated experience in the off-road world. With an additional 12 years of expertise in customer service, including a notable tenure at one of Dubai's leading companies renowned for excellence in customer satisfaction, Ms. Elvira brings a unique blend of off-road passion and client-focused proficiency to our team. Her extensive background ensures that customer needs are not only met but exceeded.